About
I’m Emily Cecile, independent brand designer.
I build personality-led brand identities, custom-crafted websites and beautiful conversion-led email marketing. Nothing is there by accident, and people feel that even when they can't name it.
Big ideas and slow mornings.
The ideas come from my head and my hands, and from what's around me. Sometimes that's a mark cut in lino at the kitchen table, or letterforms drawn rather than chosen off a list. And sometimes the project doesn't call for any of that.
What doesn't change is where the thinking starts. That's the part someone reaching for the same tools as everyone else can't reproduce.
Why I hand things over properly
Years ago a client of mine spent £20,000 with a big agency on repositioning and messaging. The work was good. They never used a word of it, because nobody showed them how.
That gap, between what a studio hands over and what a founder can actually do with it on a Tuesday morning, is the reason this studio exists. So everything I make is built to be run by you. Guidelines written to be used, files organised and walked through, and check-ins at 30, 60 and 90 days, because the brand has to work long after the files land.
What I’ve worked on
Five years of brands across hospitality, skincare, coaching, fashion and food. I’ve also worked as a fractional CMO, which means being the marketing lead inside a business without being on the payroll, including holding the public image of a celebrity founder. That teaches you, very clearly, what a brand can carry and what it can’t.
Clients of mine have been featured in Forbes, Stylist, Grazia, Bloomingdale’s and Startups Magazine.
Working with Emily has been a delight, her ideas and service are top notch. Our branding session gave me true clarity for my company and what its core identity means in order to achieve the goals I wanted to accomplish. I’m grateful to have worked with Emily and continue to do so.
tika sumpter, fort sumpter
How I work
Living in Devon, a few minutes from the sea, I am deeply inspired by that around me. Whether it is the colours on the ocean sunset or simply walking through fields giving me the space to think creatively.
I care deeply about my clients and their success (that's why many of them have stayed with me for years) and with that I’ll tell you what you need to hear rather than what you came to hear. Branding is part art and part strategy and I will always lead with the latter.
When I'm not at my desk you'll probably find me at the beach with my little kiddos collecting sea glass aka. treasure or eating in the garden of a local pub.
Tell me what you’re building.
Tell me what your vision is, and I'll help you build the blueprint to get there.
Kind Words
It was as though you went into my brain and created it as me.
Elle, Everything Ellemental
