Website Terms of Use

Who we are

This website is operated by Pretty Deep Limited, trading as Pretty Deep, a company registered in England and Wales (company number 16121254) with a registered address of Floor 3, 4-8 Ludgate Circus, London EC4M 7LF (‘we’, ‘our’, ‘us’). You can contact us at hello@prettydeep.co.

These Terms of Use govern your access to and use of our website. By using our website you confirm that you accept these terms and agree to comply with them. If you do not agree to these terms, please do not use our website.

In addition to these Terms of Use, please also be aware of our Privacy Policy, Cookies Notice and AI Usage Policy, which are set out separately on our website. Our Privacy Policy confirms how we use data relating to you and forms part of these terms.

Using our website

Our website is made available free of charge. We do not guarantee that our website, or any content on it, will always be available or be uninterrupted. We may suspend, withdraw, or restrict the availability of all or any part of our website for business and operational reasons, and we will try to give you reasonable notice of any suspension or withdrawal.

You are responsible for making all arrangements necessary for you to have access to our website. You are also responsible for ensuring that all persons who access our website through your internet connection are aware of these terms and other applicable terms and conditions, and that they comply with them.

This website is intended for use by persons who are a minimum of 18 years old. It is directed to people residing in the United Kingdom; we do not represent that the content will be available or appropriate in other locations. This website is written in English and we do not take responsibility for any translations which are applied to it.

You agree to use our website only for lawful purposes. You must not use our website:

• In any way that breaches any applicable local, national or international law or regulation;

• In any way that is unlawful or fraudulent, or has any unlawful or fraudulent purpose or effect;

• To transmit, or procure the sending of, any unsolicited or unauthorised advertising or promotional material;

• To knowingly transmit any data or material that contains viruses or any other harmful programs designed to adversely affect the operation of any computer software or hardware.

Intellectual property rights

We are the owner or the licensee of all intellectual property rights in our website, and in the material published on it (including text, design, graphics, logos, images, and downloadable materials). These works are protected by copyright and other laws and treaties around the world. All such rights are reserved.

You may print off one copy, and may download extracts, of any page(s) from our website for your personal use, and you may draw the attention of others within your organisation to content posted on our website. You must not modify the paper or digital copies of any materials you have printed off or downloaded in any way, and you must not use any illustrations, photographs, video or audio sequences or any graphics separately from any accompanying text.

You must not use any part of the content on our website for commercial purposes without obtaining a licence to do so from us. If you print off, copy, or download any part of our website in breach of these terms of use, your right to use our website will cease immediately and you must, at our option, return or destroy any copies of the materials you have made.

No reliance on information

The content on our website is provided for general information only. It is not intended to amount to advice on which you should rely. Although we make reasonable efforts to update the information on our website, we make no representations, warranties or guarantees, whether express or implied, that the content on our website is accurate, complete or up to date.

Where our website contains information about our services, that information is provided as a general guide and does not constitute an offer. The specifics of any engagement, including scope, deliverables, price and timing, will be set out in a separate agreement between us.

The content on our website and our associated social media channels is intended for information and inspiration purposes only and does not constitute financial, legal or medical advice. Any information relating to business results or earnings is an example only, and we cannot and do not guarantee success or results of any kind. We are not responsible for any action, or inaction, which you take as a result of information on our website.

AI-generated content

Our website and/or our associated social media channels may contain content created by AI or other automated technologies, or with assistance from AI or other automated technologies. Where possible we try to include a disclaimer alongside the relevant content, such as an image, to provide an extra warning, but it is not always possible to do so. All AI-generated content is provided for informational purposes only and should not be relied upon for any specific purpose without verification of its accuracy or completeness. For more detail on how we use AI in our business, please see our AI Usage Policy.

How we use automated tools and AI

We use software and automated tools, including AI-assisted tools, to help us run our business and respond to enquiries submitted through our website. Where you submit information to us through a form, that information may be processed with the support of these tools, always with a member of our team involved in the decisions that affect you. For full detail on how we handle your personal data, including our use of AI-assisted tools, please see our Privacy Policy.

Limitation of our liability

Nothing in these terms of use excludes or limits our liability for death or personal injury arising from our negligence, or our fraud or fraudulent misrepresentation, or any other liability that cannot be excluded or limited by English law.

To the extent permitted by law, we exclude all conditions, warranties, representations or other terms which may apply to our website or any content on it, whether express or implied.

We will not be liable to any user for any loss or damage, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, even if foreseeable, arising under or in connection with:

• use of, or inability to use, our website; or

• use of or reliance on any content displayed on our website.

Please note that we only provide our website for domestic and private use. You agree not to use our website for any commercial or business purposes, and we have no liability to you for any loss of profit, loss of business, business interruption, or loss of business opportunity.

Viruses

We do not guarantee that our website will be secure or free from bugs or viruses. You are responsible for configuring your information technology, computer programmes and platform to access our website. You should use your own virus protection software.

You must not misuse our website by knowingly introducing viruses, trojans, worms, logic bombs or other material that is malicious or technologically harmful. You must not attempt to gain unauthorised access to our website, the server on which our website is stored, or any server, computer or database connected to our website.

Linking to our website and third party links

You may link to our home page, provided you do so in a way that is fair and legal and does not damage our reputation or take advantage of it. You must not establish a link in such a way as to suggest any form of association, approval or endorsement on our part where none exists. We reserve the right to withdraw linking permission without notice.

Where our website contains links to other sites and resources provided by third parties, these links are provided for your information only. We have no control over the contents of those sites or resources, and accept no responsibility for them or for any loss or damage that may arise from your use of them.

Changes to these terms

We may amend these terms from time to time. Every time you wish to use our website, please check these terms to ensure you understand the terms that apply at that time.

Governing law and jurisdiction

These terms of use, their subject matter and their formation, are governed by the law of England and Wales. You and we both agree that the courts of England and Wales will have exclusive jurisdiction.

Contact us

To contact us, please email hello@prettydeep.co.